Fellow purveyors of cultural artifacts The Scrapbook posted a couple of weeks ago a great collection of 1960’s ads from arguably one of the great ‘lost’ brands of the 20th Century. Pan Am. These ads actually are in the permanent collection of MoMa, a testament to influence that Pan Am had a decades to branding and design as well as perceptions of America and America’s perception of the world. Dig a little deeper and the story becomes absolutely fascinating.
Via the guys at Ogilvy, here’s a film from Logorama. A magnum opus of Michelin Man coppers chasing Ronald McDonald around a world based around, and on brand logos. There is some imaginative stuff in here, apart from the amount of work that has gone into it, it also acts as quite an eye opener in the amount of logos you recognise, but it is a very interesting re-imagining. Take a peek. UPDATE: Here’s the website, where the it says this has been nominated for an Oscar for short film. Nice.
A great debate on the 30 best logos of all time. From the obvious…
to the more oblique, but beautifully crafted….
