Fellow purveyors of cultural artifacts The Scrapbook posted a couple of weeks ago a great collection of 1960’s ads from arguably one of the great ‘lost’ brands of the 20th Century. Pan Am. These ads actually are in the permanent collection of MoMa, a testament to influence that Pan Am had a decades to branding and design as well as perceptions of America and America’s perception of the world. Dig a little deeper and the story becomes absolutely fascinating.
So with Sundance just round the corner, buzz is already building around the Banksy documentary (over it) and of course numerous films we haven’t got a clue what they are will no doubt bubble to the surface. However in the meantime, Absolut Vodka has jumped into the fray with a 30 minute short film from Spike Jonze (You know his credit list no doubt). Entitled ‘I’m Here’, the film, a collaboration with TBWA/Chiat/Day (Absolut’s agency of record) it’s an idea that has already been done with Mother’s sponsorship of Shane Meadow’s short films for Eurostar as well as the film Somers Town,and always attracts top talent. (more…)
Of all the tweets I received on Friday (one of 27 million per day around the world BTW) this little ditty really got my attention.
Ladies and Gentlemen, we have a logo: http://tinyurl.com/ylqcygv
You might be thinking, so what? There must be hundreds of logos, thousands even, unleashed on an unsuspecting, unimpressed populace. Why is this so special? Well this logo is the first piece of work from the ‘worlds first’ ad agency built on crowdsourcing principles. Victors And Spoils. And boy is causing a stir. 
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So this week, Windows 7 launched. For a Mac owner like me, it was not the sort of thing that was on my radar, until I read the TechCrunch column from old school chum, now author (it’s a good read) Paul Carr. His typically provocative article highlighted the tie up between the most strangest of bedfellows. Seth MacFarlane, the iconic Family Guy show and the launch of Windows 7. (more…)
Found this great site via Agency Spy, who posted up this fantastic Blackberry Ad. I love the simple idea, and shows that Blackberry has some balls to fight the onslaught of the iPhone. I’ve not been convinced by the effectiveness of their communication, it’s so bland, you just know it was death by committee. It ends up coming across like those horrible ads you see during the World Cup or the Olympics, but with 10 times more complexity. What should be a great time saving all-in-one device becomes a frigging rubiks cube of unfathomable clichés… Lets hope this (banned) ad points the way. A little bit more ‘bite’.
While on the website (which I highly recommend) I caught this little ditty from Heineken – the walk in fridge… It’s a slow burner but I’m totally in awe to how they did this. Kudos.
Excellent blog full of interesting thoughts and opinions on branding and advertising. In particular this little ditty stood out.