— THE SOCIETY OF THE SPECTACLE

LOGORAMA

Via the  guys at Ogilvy, here’s a film from Logorama. A magnum opus of Michelin Man coppers chasing Ronald McDonald around a world based around, and on brand logos. There is some imaginative stuff in here, apart from the amount of work that has gone into it, it also acts as quite an eye opener in the amount of logos you recognise, but it is a very interesting re-imagining. Take a peek. UPDATE: Here’s the website, where the it says this has been nominated for an Oscar for short film. Nice.

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